Schaik, E.L. van (Emma)
Form follows sustainability: A packaging concept design for OneThird's fruit scanners
At: OneThird
For the start-up OneThird, a new packaging design was conducted. The thesis aimed to design a sustainable packaging for OneThird's sensitive scanners which protects it during transport, is in line with the look and feel of the company and is ideally cheaper than the current solution.
The project result is a corrugated cardboard box packaging that successfully represents the brand while evoking a simplistic and sustainable feeling. All while protecting the scanner. The final design has been developed based on design for recycling principles to increase its circularity and minimize the use of new fibers.
Exam date: 24-01-2024