Bachelor Assignment

The representation of the fabrics in the form of sound can be something intriguing to most humans. Using the stimuli that humans already have stored in their brains, we can boost their buy intent using auditory representations of fabrics. Research was conducted to explore the value of this study, showing that most consumers believe that such technology can provide them with an added benefit. Following that, a prototype website was created to see how users would react to such a new technology, concluding that such technology can have a significant added benefit to users.